☎️ They charge per month, per site. We charge once.
An AI receptionist for your business.
Paid for once.
Answello is the answering service for small businesses that you own. It picks up the calls you miss, works out who rang and what they wanted, and texts it to you. Every brand, every number, one payment.
No subscription to us. Ever.
Answello
New call — Maria Lopez
+1 (512) 555-0147
No hot water in the whole house since this morning. Two small children at home.
Marked urgent. Recording and full transcript are in your dashboard.
18:42 · 40 seconds after she rang
A business with three brands
Over three years, at $72 per site, per month
Includes the $399, once. Pays for itself in nine weeks on three brands, just over six months on one.
Hear it working
Ring it. It answers.
This is Answello picking up the phone for ActUpon, a consultancy we run. It is a real working line — not a recording, and not a script we wrote for this page.
Talk to it the way you would talk to a receptionist. Tell it what you want. It will ask you questions, take your name, and pass the message on.
The voice you hear is one you can choose for each brand you run, from ten voices on OpenAI or twelve on Deepgram, and you decide how a call ends.
It tells you up front that it is an assistant, and the call is recorded. It is a Swedish number, so your usual call charges apply.
Answers in about two seconds
How it works
Your phone rings first. Always.
Answello only picks up what you were going to miss anyway. Nothing changes about the number your customers already have.
It answers what you miss
After four rings, out of hours, or when you’re already on the phone. It tells the caller straight away that it’s an assistant.
It finds out who and what
Name, number, and what they need — read back to them so the digits are right, in whatever language you set.
You get a text
Before they’ve reached the next name on their list. Recording and transcript waiting when you have a minute.
What you own
Ownership, meant literally.
Everyone says you’re in control. Here’s what it means when we say it.
🔑 Accounts in your name
The number, the AI account, the server. You hold the logins. We’re on your account, not the other way round.
🧾 Billed direct, at cost
About $8 a month per brand, straight from the phone company. We add nothing on top and you can see it on the invoice.
👋 Sack us tomorrow
And it carries on answering. Nothing in it depends on us. That’s why we sell it instead of renting it to you.
Pricing
One payment. As many brands as you like.
Not per site. Not per user. Not per number. Add your second brand tomorrow and your tenth next year without paying us again.
Do it yourself
$399
once, and it’s yours
- The whole thing, nothing held back
- Unlimited brands and numbers
- You’ll need a server and most of a day
We set it up
$895
once, and it’s yours
- Everything in the first column
- Installed and connected for you
- Your script written with you
- Answering calls by Friday
Looked after
$119
a month, cancel whenever
- We keep it working and tuned
- One line a month on what it caught
- Optional — it runs without us
Then your phone bill, and nothing from us. Around $8 a month per brand, paid straight to the phone company. Tax is worked out at checkout wherever you are. Not sure the numbers work for you? Work out what a missed call actually costs you — four figures you already know.
Three bonuses · $533 · included free
Three more things, yours as well.
Every Answello licence comes with three more products, yours to keep — $533 of extras, more than the licence itself. They arrive with your purchase, and there is nothing further to pay.
ReplaForms — a form builder you own
It is the contact form further down this page. Questions that hide themselves when they do not apply, drop-off reported question by question, and no cap on answers, ever.
PressHand — WordPress, by asking
A Mac and Windows app that edits your WordPress site by conversation. Write a post, fix a page, change the menu — by saying what you want. It talks to your sites from your own machine.
ReplaStats — your figures inside WordPress
Your visitor numbers inside wp-admin, with no cookies and no cookie banner. Comes with a full year of hosted statistics ($108), and the plugin ($29) is yours to keep after the year.
Questions
Questions people ask
The ones we get asked before people buy. If yours is not here, ask it below — a person answers.
Does my own phone stop ringing?
No. Your phone rings first, always. Answello only picks up what you were going to miss anyway — after four rings, out of hours, or when you are already on a call. Nothing changes about the number your customers already have.
Will the caller know they are talking to a machine?
Yes, and it says so straight away. We think pretending otherwise is both wrong and bad business — people work it out, and they mind more when it was hidden. It takes the name, the number and what they need, reads the digits back so they are right, and lets them go.
What does it cost me in total, every month?
Nothing to us. You pay $399 once — or $895 if you would rather we set it up — and after that the only bill is the phone company’s, around $8 a month per brand, charged straight to your own account. We add nothing on top, and you can see that on the invoice.
Can I use it for more than one business?
Yes — as many of your own brands and numbers as you like, with nothing more to pay us. That is the whole point of buying it once. If you want to run it for other companies, that is a different licence; write to us and we are reasonable about it.
What happens if I stop dealing with you?
It carries on answering. The number, the AI account and the server are all in your name, and it does not depend on us: the only thing it fetches from us is our public list of withdrawn licence keys, once a day, carrying none of your call data. Sack us tomorrow and the only thing that changes is that nobody is tuning it. That is why we sell it rather than rent it to you.
What do I need to set it up myself?
A server and most of a day. Setup support is included for 30 days from the day you buy, so you are not on your own with it. If that still sounds like a bad Saturday, $895 has us do the lot — installed, connected, your script written with you, answering calls by Friday.
What language does it answer in?
Whichever you set it to. The name, the number and the reason for the call are read back to the caller in that same language, so the digits come out right.
Can I choose how it sounds, and when it hangs up?
Yes, for each brand. You pick the voice from ten, and press Hear it to listen before you choose. A brand that runs on Deepgram (see the next question) has its own list of twelve English voices. You decide whether it hangs up by itself when the conversation is finished or waits for the caller, how long a silent line is allowed, and the longest any one call can run, up to 30 minutes. You can also write your own words for how it ends a call. It is all on one settings page, and a change applies from the next call.
Can I run a brand on Deepgram instead of OpenAI?
Yes, for each brand. OpenAI is the standard. If you add a Deepgram account, you can switch any one brand to Deepgram on the settings page, pick one of its twelve English voices, and switch back whenever you like. Deepgram works best in English, and Swedish still works. Every call shows which of the two answered it, so you can compare them side by side. You pay each of them directly, by the minute, at their own rates. None of that money comes to us.
Who takes the payment, and what about a refund?
Payments go through Tradiant LLC, the seller shown on your receipt, with card processing by Stripe and tax worked out at checkout wherever you are. For anything about an invoice or a refund, write to us and we will sort it out.
Contact us
Talk to a person
Tell us your trade, roughly how many calls you miss, and which country you are in. We will tell you honestly whether Answello is worth it for you — including when it is not. A real person reads everything that comes in and answers within one working day. No ticket system, no chatbot.
Both reach the same inbox. Use whichever you prefer. More detail on what to write about is on the contact page.
Stop paying every month for something you could own.
Buy it once. Add every brand you have. Pay the phone company directly, and nothing to us.